Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 319

Strict Standards: Non-static method Loader::requireOnce() should not be called statically in /www/htdocs/w00d1f37/html/includes/pnAPI.php on line 1193

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 316

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 319

Strict Standards: Non-static method Loader::requireOnce() should not be called statically in /www/htdocs/w00d1f37/html/includes/pnAPI.php on line 293

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 316

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 319

Strict Standards: Non-static method Loader::loadClass() should not be called statically in /www/htdocs/w00d1f37/html/includes/pnAPI.php on line 294

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 157

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 159

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::includeOnce() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 51

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 288

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 290

Strict Standards: Non-static method Loader::requireOnce() should not be called statically in /www/htdocs/w00d1f37/html/includes/pnAPI.php on line 295

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 316

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 319

Strict Standards: Non-static method Loader::loadClass() should not be called statically in /www/htdocs/w00d1f37/html/includes/pnAPI.php on line 296

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 157

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 159

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::includeOnce() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 51

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 288

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 290

Strict Standards: Non-static method Loader::loadClass() should not be called statically in /www/htdocs/w00d1f37/html/includes/pnAPI.php on line 297

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 157

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 159

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::includeOnce() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 51

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 288

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 290

Strict Standards: Non-static method Loader::loadClass() should not be called statically in /www/htdocs/w00d1f37/html/includes/pnAPI.php on line 298

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 157

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 159

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::includeOnce() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 51

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 288

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 290

Strict Standards: Non-static method Loader::loadClass() should not be called statically in /www/htdocs/w00d1f37/html/includes/pnAPI.php on line 299

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 157

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 159

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::includeOnce() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 51

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 288

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 290

Strict Standards: Non-static method Loader::loadClass() should not be called statically in /www/htdocs/w00d1f37/html/includes/pnAPI.php on line 300

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 157

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 159

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::includeOnce() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 51

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 288

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 290

Strict Standards: Non-static method Loader::loadClass() should not be called statically in /www/htdocs/w00d1f37/html/includes/pnAPI.php on line 301

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 157

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 159

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::includeOnce() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 51

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 288

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 290

Strict Standards: Non-static method Loader::loadClass() should not be called statically in /www/htdocs/w00d1f37/html/includes/pnAPI.php on line 302

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 157

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 159

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::includeOnce() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 51

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 288

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 290

Strict Standards: Declaration of PNObjectArray::setData() should be compatible with PNObject::setData($data, $cache = false) in /www/htdocs/w00d1f37/html/includes/PNObjectArray.class.php on line 507

Strict Standards: Declaration of PNObjectArray::get() should be compatible with & PNObject::get($key = 0, $field = 'id', $force = false) in /www/htdocs/w00d1f37/html/includes/PNObjectArray.class.php on line 507

Strict Standards: Declaration of PNObjectArray::getWhere() should be compatible with & PNObject::getWhere($where) in /www/htdocs/w00d1f37/html/includes/PNObjectArray.class.php on line 507

Strict Standards: Declaration of PNObjectArray::select() should be compatible with & PNObject::select($key, $field = 'id', $where = '') in /www/htdocs/w00d1f37/html/includes/PNObjectArray.class.php on line 507

Strict Standards: Declaration of PNObjectArray::getDataField() should be compatible with PNObject::getDataField($key, $default = NULL) in /www/htdocs/w00d1f37/html/includes/PNObjectArray.class.php on line 507

Strict Standards: Non-static method Loader::loadClass() should not be called statically in /www/htdocs/w00d1f37/html/includes/pnAPI.php on line 303

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 157

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 159

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::includeOnce() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 51

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 288

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 290

Strict Standards: Non-static method Loader::loadClass() should not be called statically in /www/htdocs/w00d1f37/html/includes/pnAPI.php on line 304

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 157

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 159

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::includeOnce() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 51

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 288

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 290

Strict Standards: Non-static method Loader::loadClass() should not be called statically in /www/htdocs/w00d1f37/html/includes/pnAPI.php on line 305

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 157

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 159

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::includeOnce() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 51

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 288

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 290

Strict Standards: Non-static method Loader::loadClass() should not be called statically in /www/htdocs/w00d1f37/html/includes/pnAPI.php on line 306

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 157

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 159

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::includeOnce() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 51

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 288

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 290

Strict Standards: Non-static method DBConnectionStack::init() should not be called statically in /www/htdocs/w00d1f37/html/includes/pnAPI.php on line 474

Deprecated: mysql_connect(): The mysql extension is deprecated and will be removed in the future: use mysqli or PDO instead in /www/htdocs/w00d1f37/html/includes/classes/adodb/drivers/adodb-mysql.inc.php on line 367

Strict Standards: Non-static method Loader::loadOneFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/pnMod.php on line 506

Strict Standards: Non-static method Loader::loadFiles() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 93

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 119

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 119

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::includeOnce() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 51

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 288

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 290

Strict Standards: Non-static method Loader::loadOneFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/pnMod.php on line 506

Strict Standards: Non-static method Loader::loadFiles() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 93

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 119

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 119

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 46

Strict Standards: Non-static method Loader::includeOnce() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 51

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 288

Strict Standards: Non-static method Loader::_is_included() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 290

Strict Standards: Non-static method Loader::loadOneFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/pnMod.php on line 506

Strict Standards: Non-static method Loader::loadFiles() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 93

Strict Standards: Non-static method Loader::loadFile() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 119

Strict Standards: Non-static method DataUtil::formatForOS() should not be called statically in /www/htdocs/w00d1f37/html/includes/Loader.class.php on line 45

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Interessante US-Studie (2006) über 'Marketing für den guten Zweck' | .. für ein 'Soziales Dorf'

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Soziales Dorf: Projektstand
Neue Wirtschaft

Interessante US-Studie (2006) über 'Marketing für den guten Zweck'

Eingereicht von detlef am 06. Apr 2010 - 01:00 Uhr             Seitenaufrufe: 1804

Bild 0 für Interessante US-Studie (2006) über 'Marketing für den guten Zweck'

... Im englischsprachigen Raum wird dies als "Cause Related Marketing" bezeichnet, was soviel wie "Marketing für den guten Zweck" bedeutet.
In Deutschland steht diese Form der Verkaufsförderung noch am Anfang, aber die Vorteile liegen auf der Hand: Gemeinsam machen wir Menschen darauf aufmerksam, wie man sich besser schützen kann, an Krebs zu erkranken und wir übernehmen Verantwortung gemäß dem Slogan "together for a healthy life". Der Käufer und Sie als Unternehmen unterstützen dieses Anliegen und zeigen damit gesellschaftliche Verantwortung.

Soziales Dorf (h4in) - Kurzmeldung


... Im englischsprachigen Raum wird dies als "Cause Related Marketing" bezeichnet, was soviel wie "Marketing für den guten Zweck" bedeutet. In Deutschland steht diese Form der Verkaufsförderung noch am Anfang, aber die Vorteile liegen auf der Hand: Gemeinsam machen wir Menschen darauf aufmerksam, wie man sich besser schützen kann, an Krebs zu erkranken und wir übernehmen Verantwortung gemäß dem Slogan "together for a healthy life". Der Käufer und Sie als Unternehmen unterstützen dieses Anliegen und zeigen damit gesellschaftliche Verantwortung. 

Eine aktuelle US-Studie zeigt, wie stark Cause Related Marketing das Konsumverhalten beeinflusst. Hier die Ergebnisse in der Übersicht (Quelle: 2006 Cone Millennial Cause Study):

83 % der Befragten haben mehr Vertrauen in
Unternehmen, die sich für soziale/ökologische Themen engagieren.

74 % der Befragten sind empfänglicher für
Werbebotschaften von Unternehmen, die sich für einen guten
Zweck engagieren.

69 % der Befragten berücksichtigen das soziale /
ökologische Engagement eines Unternehmens, wenn sie vor einer
Kaufentscheidung stehen.

89 % der Befragten wechseln wahrscheinlich oder
sehr wahrscheinlich die Marke, wenn diese (bei gleicher Qualität
und gleichem Preis) mit einem guten Zweck verbunden wird.

66 % der Befragten berücksichtigen das soziale /
ökologische Engagement eines Unternehmens, bevor sie eine Produkt-
oder Dienstleistungsempfehlung aussprechen.

Quelle: Take-Care-for-Life.com


Die oben zitierte Studie gibt die Verhältnisse in den Vereinigten Staaten wieder. Eine sehr ähnliche Entwicklung findet mit einigen Jahren Verzögerung auch bei uns in Deutschland statt - Arbeitsplätze schaffen wird den BundesbürgerInnen immer wichtiger, genauso wie Ethikbanken, Umwelt- & Klimaschutz und Wirtschaftsethik (CSR) allgemein.  



Anmerkungen:
US-Umfrage über Konsumverhalten und Verantwortung von Unternehmen
FOTO: Benjamin Thorn / pixelio.de


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